Some say you should be doing it several times a week. Some so-called SEO experts even say you should be doing it several times a day.
But do you really need to mass-produce blog posts like a factory assembly line in order to build up your following, move up the search engine rankings and attract more lucrative clients?
Well, it certainly seems to make sense doesn’t it?
I mean, you only have to look at a few of the many good reasons to do so and it would seem like a no-brainer:
The more often you post the more often you engage readers
You’re rapidly expanding your site with new, unique and relevant content
You’re creating more and more entry points to your site
You’re telling search engines that you update your site regularly
Now, I’ve had my copywriting website for just over six months now. And it’s ranking well and getting enquiries. So do you think that I blog once, twice or maybe three times a week? Or even several times a day?
Today we’re delighted to announce the launch of our new website, which marks the end of our transition from a broader editorial and copywriting business to a specialist website copywriting service focusing on SEO content for use online.
Since we first started out in 2005, we’ve gradually transformed from a proofreading and copy-editing service into one that almost exclusively writes content for websites, such as blog posts, landing pages and web page copy.
As a result, we decided to rebrand the business to more accurately reflect the work we do and changed our name from Carlton Text Solutions to Write Online.